Hi all, Lets take a look at some of AdWords features as a reason or another are not exposed much. Why I do not know, maybe they are trying to keep the secret for you. Who knows?
In any case, let me take a look at two with you. design and site-targeted ads. Both can be very useful if used correctly.
Did you know that Google AdWords lets you display your ads with different ad formats. Well you can! For some reason, this does not speak, but I personally have had great results with it. What this means, so I know all about the content network, and how you can have your ad on the websites of other users (AdSense). Well, you can display your ads also display a banner in place, perhaps Logo! Or even animated GIF (animated images), Flash movies, videos and audio. You begin to see the power of this yet? No, imagine that you have a promotional video about the product that hundreds of other Web sites, you only pay per click. Believe me, it is powerful, and not many people there to tell. Just go and start playing with image ads instead of text ads within your selected ad group.
This is a great feature that lets you choose where you want your ad to show content outside of class. When starting a new campaign, all you have to do is select destination site rather than specific keywords. You will be prompted to configure your preferences ads. Everything is the same as normal. However, instead of adding keywords, this time you have three options.
In this section you can search by category from AdWords. You can choose a theme, which will then open the sub-categories. When you select a subcategory from the list of Web sites, it seems you can choose.
This option is simply to help you find your niche selection by entering the target zone. For example, ‘Mobile phones’, he pulls out a list of Mobile Phone Company. Then just add all the companies that you want, and the way to go.
If you want to know is a particular site has a level of partnership such as Google’s URL in this field. Google will then tell you if the site is part of the Google website and give you a list of all other related Web sites.
You have to pay the price per thousand impressions when using the site targeting. I think it is still advisable to try it yourself.